US-based mobile messaging service, WhatsApp, was fined 3 million Euros (3.3 million dollars) on Friday in Italy for insufficient transparency on data sharing with its parent company, Facebook.
WhatsApp was taken over by Facebook in 2014 and two years later, it introduced new terms of service and privacy policies that gave Facebook access to WhatsApp users’ data.
Italy’s Antitrust Regulator — AGCM — said in a statement that “the opportunity for WhatsApp users to refuse the handover of data to Facebook was available `but it was inadequately flagged.”
The regulator also criticised WhatsApp for introducing “unfair clauses” to its term of service, such as giving the company the right to cut off services or start charging customers without warning.
In December, the European Commission, which regulates antitrust matters in the EU, launched an investigation into Facebook’s conduct prior to the WhatsApp buyout.
The EU executive accused Facebook of misleadingly telling the commission that it could not smoothly integrate its own users’ data with that of WhatsApp.
However, Facebook denied any wrongdoing and promised to explain its actions.
The commission said it could slap a fine of up to 1 per cent of annual turnover, around 280 million dollars, if it is not satisfied by the internet giant’s answers.